Faravelli Group, during its vibrant presence at Fi Europe 2023 from November 28th to 30th, proudly revealed the all-new logo and payoff for its esteemed FARA line of Customized Functional Solutions.
This unveiling follows an internal survey engaging employees worldwide, culminating in a logo that marries modernity with tradition.
This inclusive process ensured that the logo resonates not only with the company's forward-thinking ethos but also encapsulates the essence of tradition and heritage deeply rooted within Faravelli's values.
Since its establishment in 2004, the FARA has been synonymous with cutting-edge customized functional blends designed and produced by the in-house Faravelli's Application Laboratory. line
FARA® customized functional solutions are designed to improve the quality, stability, and sensory characteristics of food products.
They have a significant impact on consistency, viscosity, texture, and appearance. Of fundamental importance in various production processes, they offer versatility and consistent performance.
They are widely used in sectors such as confectionery, meat production, plant-based products, and beverages.
The fresh logo, while exuding modernity, retains an unmistakable connection to the line's rich history, embodying Faravelli's dedication to preserving its foundational values amid innovation.